february 09, 2021 - Museo Piaggio

THE PIAGGIO MUSEUM IN PONTEDERA RE-OPENS

FROM 16 FEBRUARY, WITH THE NEW ACCESS RULES, ITALY'S LARGEST MOTORCYCLE MUSEUM RE-OPENS ITS REMARKABLE COLLECTIONS TO ENTHUSIASTS

THE MUSEUM CAN NOW ALSO BE VISITED ONLINE, FOR AN EXCEPTIONAL VIRTUAL TOUR OF THE VESPA LEGEND, A CHANCE TO ADMIRE THE VEHICLES THAT HAVE GONE DOWN IN PIAGGIO HISTORY AND BE THRILLED BY THE RENOWNED APRILIA, MOTO GUZZI AND GILERA MOTORCYCLES RIDDEN TO VICTORY ON RACING CIRCUITS AROUND THE WORLD

The Piaggio Museum in Pontedera is re-opening its doors to the public as from Tuesday 16 February. Having been forced to close because of the Covid emergency, the largest Italian museum on the past and future of motorcycling is now re-opening with new access rules to ensure complete safety.

With the introduction of the new regulations, it will once again be possible to enjoy the unique collections in one of the largest and most complete motorcycling museums in Europe.

To visit the Museum, groups are required to book their tour by telephone, from Tuesday to Friday, by calling (+39) 0587 27171. Full information about visiting procedures and the restrictions that are still in place can also be obtained from the same number.

To assist a return to normality and satisfy the requests of the thousands of visitors who flock to see its collections every year, the Piaggio Museum in Pontedera is now also available for online visits.

The Museum’s almost 5000 sq.m of exhibition space have been mapped to create a virtual tour taking the visitor through the story and models of extraordinary brands like Vespa, Ape, Moto Guzzi, Aprilia, Gilera and Piaggio.

The online visit is activated from the “Virtual Tour” link on the home page of the Piaggio Museum website MUSEOPIAGGIO.IT and from the VESPA.COM and PIAGGIO.COM web pages.

During the tour visitors will be able to see famous Vespa models such as the 125 from the movie Roman Holiday; walk round the motorbikes of world champions like Max Biaggi, Valentino Rossi, Loris Capirossi, Marco Simoncelli, Geoff Duke or Libero Liberati; admire engineering masterpieces such as the Moto Guzzi V8, which competed in grand prix racing in the 1950s; learn about products that went down in history such as the Piaggio Ciao or the different Ape models.

From their PC, tablet or smartphone, visitors can wander through the Museum as if they were actually there. By using the menu with its list of tags, and activating the video and multimedia content, they can explore the events that led to the birth of the Vespa and its subsequent worldwide popularity, visit the technical offices where the Vespa was developed, admire the rarest and most exciting market successes, visit the displays of the most stunning and rarest Aprilia, Moto Guzzi and Gilera bikes, and look round the rooms devoted to the Piaggio mopeds or the many Ape models.

The Piaggio Museum opened in 2000 and underwent extensive renovations in 2018. It is located in one of the oldest and most characteristic areas of the Pontedera factory complex and also houses the Piaggio Historical Archives, one of the most detailed records of industrial history in Europe.

Today, the Piaggio Museum is the largest motorcycling museum in Italy and features among the most important in Europe. Five permanent collections on an area of almost 5000 m² and 340 m² of temporary exhibitions showcase the excitement, dreams and projects that accompanied more than one hundred years in the economic and social development of a nation.

The Museum occupies a former manufacturing site that has been completely restored to display the extraordinary collections of Vespa scooters, Piaggio and Ape vehicles and the racing history of the Aprilia, Gilera and Moto Guzzi brands.

More than 250 vehicles, many of which are unique pieces, illustrate the history not just of the Group and its brands but of mobility and industrial and social development, since the story of Piaggio as a producer of boats, trains, aircraft, automobiles, scooters and motorcycles spans the entire history of transport.